Identity verification is an automated or manual technique of comparing the accuracy of a person's proclaimed identity with the supporting documents they hold. The technique has existed for decades, helping organizations point out bad actors and stop their activities at the initial stages. It is one technique your company should leverage to deter attempts by thieves to steal money or data.
Authenticating an identity can be approached from multiple angles. You can ask your workers to verify a user's government-issued ID. A business can leverage ID authentication software to ascertain the similarity score of a user's ID documents with existing databases. It can also involve sending a selfie and ID online for remote verification. Manual and automatic ID authentications have their known advantages and disadvantages.
What is API?
API is
software that sits in between two apps, facilitating smooth communication. Identity verification API is
mandatory software in online transactions that fosters efficient extracting and
sharing of data within and across organizations. These programs are everywhere
around you, from the Internet of Things apps and financial transactions to
online mobile apps.
Today's API complies with REST and HTTP standards, making them easily accessible, developer-friendly, and self-described. They are popular in online business settings for verifying identities and preventing crimes.
Application
programming interfaces integrate optical character recognition and machine
learning. These technologies facilitate the process of authenticating an
identity by checking the machine-readable features of a government-issued
document. They can examine your ID in seconds, confirming if the image,
barcode, birthday, and expiry dates have a 100% similarity score with the
government databases. They can also compare the photo on these documents with your
real-time selfie.
What is it Used For
Organizations need this technology to ensure a user's document has not expired and meets the minimum age threshold acceptable in the verification workflow. API system identification is more accurate and faster because you can tell a person's true identity within minutes. Many software solutions allow setting up varied identity verification workflows across different locations, enabling your company to stay compliant across many cities.
The best
example is a service delivery company offering rental cars in different cities.
They could set the age to the driver-compliant age in every city without
needing an extra headcount. They could configure the API software application
to work per the city's age limits. This way, you can easily catch fake IDs and
streamline the customer onboarding process.
What is Manual Identity Verification
Manual
checking of identification documents is a long-established route organizations
have taken to verify identities. It is a labor-intensive task but even more
costly when not properly implemented. Manual identity verification requires a
team of employees to cross-check documents presented by customers to see if
they are accurate.
Your workers
must be extra careful as the chances of
human errors are high with this method of checking user identification. You
could end up onboarding the wrong customers. They may damage your company's
reputation or hack into your financial and data resources.
Which is Better? Manual or Automatic Verification?
The ball is
always on your court. You have the final word on which identity-proofing method
works best for your business. The following are the pros and cons of each to
help you choose better.
Automatic Identity-proofing Pros and Cons
It is only logical to wonder why people are shifting to automatic Identity-proofing. These pros and cons will give you a better idea of why automatic Identity-proofing has become prevalent.
Pros
- Confirms a person's identity in minutes
- AI-powered identity-proofing reduces errors by a
significant percentage
- Delivers top-tier efficiency and less wait time
- Transactions happen online, keeping customer data
unaltered
- Fewer fraud and data breach cases
Cons
- It costs more to set the API systems
- You have to invest in employee training for improved results
Manual Identity-proofing Pros and Cons
Manually
checking customer documents to confirm their identity has its strengths and
weaknesses.
Pros
- Requires minimal setup costs
- Fewer software and system installations
- It is up and running in hours
Cons
- Longer wait times
- Higher risk of fraud and theft
- Higher susceptibility to errors
- Higher operation
costs
API Software Selection Tips to Know
When selecting an API software for your business, think outside the box. You have to look for software with top-tier accuracy levels. It should identify anomalies with a 99% accuracy level.
Look for an easy-to-setup software that can effectively authenticate all the needed documents. Your company is ever-growing, and the software should be scalable to meet your company's growth needs.
Wrapping Up
Businesses
operating online are the leading targets of cybercriminals. It is easier to get
caught up in the web of money laundering, data breaches, and identity theft
when you fail to confirm the identity of those you transact with. For this
reason, ensure every customer you onboard has positive intentions. You can do
that by erecting structures that detect thieves and fraudulent activities from
the onset. You can quickly confirm your clients with API. Also, you can
manually evaluate the customer's identification documents. Decide on the best
method of identity verification, depending on the sensitivity of documents, the
accuracy required, and how fast you expect results.
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